Oliver KuttruffSEO/SEM/CRO expert and Search Experience Specialist

I'm Oliver Kuttruff, Senior Search Experience Manager at YOYABA and founder and consultant at siver.team. For more than seven years I have been helping companies generate organic growth, optimize their websites and improve the search experience. My expertise ranges from technical SEO to conversion optimization (CRO) and search experience management (SXM).

As a certified OKR coach, I also focus on the strategic alignment of projects and their implementation.

Go to publications
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publicationsArticles & Case Studies

Success stories and practical insights: articles and case studies on sustainable strategies and innovative approaches.

Organic Growth Strategy

Organic Growth Strategy

Discover practical approaches to achieving sustainable growth without constant advertising spending in the article "Organic Growth Strategy: Your Roadmap to Success"

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SEO Case Study: Inkster.de

SEO Case Study: Inkster.de

Get a deep dive into how Ecom brand Inkster was able to multiply the visibility, traffic, and sales of its Shopify stores by pulling the right levers.

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Page Performance Best Practices

Page Performance Best Practices

Learn effective strategies for image and video customization, how to use tracking tools and fonts, and how to improve both the user experience and your search engine ranking.

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Who’s got time for Meditation?

Who’s got time for Meditation?

Always on, always stressed? Find out how 10 minutes a day of meditation has given me peace and focus - scientifically proven and easy to do.

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Goodbye SEO! Hello Search Experience Management

Goodbye SEO! Hello Search Experience Management

SEO is dead? This has been claimed many times - and yet SEO lives on by constantly adapting. The latest "killer", ChatGPT, will also fail.

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publicationsPodcasts

Revenue Marketing Realtalk

Revenue Marketing Realtalk

#68 Revenue first: SEO strategies for complex B2B buyer journeys

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OKRs im Marketing

OKRs in Marketing

Does that make sense, or can it be removed? Marketing on fire #203

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Raus aus der SEO-Blase

Get out of the SEO bubble

Advanced search experience management tactics

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publicationsConferences

Expert talks and insights from Oliver Kuttruff

Goodbye SEO! Hello Search Experience Management

Goodbye SEO! Hello Search Experience Management

Presentation at the Content Creation Conference 2024 in Munich: How SXM adapts to changing user behavior.

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SEO=SXO=SXM

SEO=SXO=SXM

Presentation at the SMX 2024 in Munich: How SXM extends traditional SEO efforts and aligns them with business outcomes.

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Pagespeed & Web Vitals für Anfänger

PageSpeed & Web Vitals for Beginners

Presentation at the CAMPIXX 2021 in Berlin: Introduction to the technical optimization of websites.

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publicationsWebinars and videos

Discover practical content on SEO, SXM, and page speed optimization with specific tips and examples to increase your organic growth.

 9 Schritte, um Deine Ladezeiten zu verringern

9 steps to reduce your loading times

Simple tricks for optimizing page speed.

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Fortgeschrittene Taktiken im SXM

Advanced tactics in SXM

Practical tips and success stories from two years of SXM.

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The Vertical Episode #1

The Vertical Episode #1

SEO quick wins for consent management software providers.

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The Vertical Episode #2

The Vertical Episode #2

SEO quick wins for content management software providers.

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The Vertical Episode #3

The Vertical Episode #3

SEO quick wins for financial software providers.

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The Vertical Episode #4

The Vertical Episode #4

SEO quick wins for compliance software providers.

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Zu Gast bei Marcus Tandler

Visiting Marcus Tandler

Discussion about user needs and conversion optimization.

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Author Profiles

AFS Academy

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Workpath Magazine

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Certificates

Workpath OKR Coach
AFS Autor
OMT Experte

Contact

Interessiert an einem Vortrag, einem Gastbeitrag oder einer Kooperation? Ich freue mich auf deine Kontaktaufnahme:

E-Mail: ok@yoyaba.com
LinkedIn: Oliver Kuttruff
Contact form: www.siver.team/kontakt

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